![Speed is your friend](https://images.squarespace-cdn.com/content/v1/62acd6828518774f1ed19fcf/1699877004670-U9E3P6CBOWNA0E78UK7G/Speed+is+your+friend+-+S1+Pt5.png)
Speed is your friend
“Speed is the only competitive advantage in business today." Jack Welch.
Time and again I’ve seen how getting ideas out, engaging with customers early, and embracing testing is the way forward to keep the momentum going and facilitate continuous learning.
![Roadmaps](https://images.squarespace-cdn.com/content/v1/62acd6828518774f1ed19fcf/1699553807676-FZN6BONPBP28LREVHAAD/42.jpg)
Roadmaps
A roadmap is a strategic communication tool, not a project plan.
🌟 Roadmaps should inspire and align teams, but they must be kept simple, visual, intuitive and most importantly outcome, NOT feature-focused.
![Five Customers](https://images.squarespace-cdn.com/content/v1/62acd6828518774f1ed19fcf/1699551814599-6GG0IVI40JQL6ML28B1Y/20.jpg)
Five Customers
There are no facts inside your building, so get outside. The power of engaging with a super-concise group for user feedback and iterating rapidly is an incredibly powerful Product Management tactic.
![Do things that don’t scale](https://images.squarespace-cdn.com/content/v1/62acd6828518774f1ed19fcf/1699551377479-22LTNIVV4SCUFYJ67XO9/10.jpg)
Do things that don’t scale
Dive in for more practical insights about building and scaling products and businesses.
Do things that don't scale. Early on you can short-cut learning and save hours of wasted build time through creating processes that won’t scale.